Skip to content
  • FR
FR
  • About us
    Building, illuminated glass towers on either side of an old, square, stone building.

    About us

    We're here to help you understand what the Bank of Canada does and how it matters to you.

    About the Bank of Canada

    Find out what the Bank does, who runs the Bank and how it is separate from the political process.

    Connect with us

    We'd love to hear from you! Contact us by email, phone or mail—or join us on social media.

  • Visit

    Visit

    • Plan your visit
    • Accessibility and special needs
    • Code of conduct
    • COVID-19 protocols

    Plan your visit

    Here's what you need to know, how to make the most of your visit and where to find us.

    Sensory Sundays

    For Autism Awareness Month, the Museum will provide a sensory-friendly experience every Sunday.

  • Explore

    Exhibitions

    • Permanent exhibition
    • Special exhibitions
    • Travelling exhibitions
    • Past exhibitions

    Blog

    Collection

    • About the Collection
    • Collection Services
    • Canadian Bank Notes Series
    • Search the Collection
    Collage, photo of wild west street, old bank notes, old counterfeiting brochure.

    Security is in the bank note

    Security printing is a game of anticipating and responding to criminal threats. Counterfeiting is a game of anticipating and responding to bank note design. This cat and mouse relationship affects every aspect of a bank note.

  • Learn

    Learn

    • Activities and games
    • Education blog
    • External resources
    • Lesson plans
    • School programs
    • Video discussion guides

    Needs or wants? That is the question!

    Do you need it, or do you want it? That’s an important question to ask before buying anything. This activity is designed to teach kids how to prioritize their needs and wants, and how to make informed choices when shopping.

    Price check: Inflation in Canada

    All about inflation: what it is, what it means and how it's measured. Students will learn how the consumer price index is calculated and create their own student price index to measure the prices that matter most to them.

Notice of temporary closure
The Museum will be closed on Saturday, April 29 and Sunday, April 30 for maintenance.
  • Home
  • The Museum Blog

Museum Reconstruction – Part 7

By: Graham Iddon


April 11, 2017

Say hello to our new logo

Corporate logos are everywhere. They are so prevalent and deceptively simple that we often don’t recognize that they are extraordinarily sophisticated little symbols that carry a disproportionate amount of communication responsibility. For good reason, logo design is an elite field of an already complex business; the brainiest of all graphic design. To quote legendary graphic designer Paul Rand:

The principal role of a logo is to identify, and simplicity is its means... Its effectiveness depends on distinctiveness, visibility, adaptability, memorability, universality, and timelessness.

That’s a tall order. It’s all about identity, and part of the process of rebuilding a museum like ours is to rebuild its identity. The logo is a key feature and becomes nearly as important as the design of the museum itself because the logo is often the first impression that people will get of it. If our sophisticated new museum has a logo that looks like it belongs on a box of breakfast cereal, we may have difficulty attracting an audience. Conversely, it is possible to have a logo that is too impressive, that promises too much. Mr. Rand speaks again:

A logo derives meaning from the quality of the thing it symbolizes, not the other way around.

In the case of our logo development, many questions needed to be answered. Does it reflect our content? Is it memorable? Is it unique? Will it work alongside the Bank of Canada logo? Does it evoke our building? Can it work in multiple sizes? Does it make me look fat? OK, that last one’s pretty low on the list, but all the demands made upon this humble little design are a bit mind-boggling.

logo

This highly adaptable design can be tilted, shifted, stretched and overlaid in many different ways and colours for any number of uses.

And here it is. What do you think? Nice, eh? We like it. It’s a very flexible design and right now our graphics team is busy adapting it to a dozen different uses and formats. We believe it will serve us a long time and now we just have to make sure our new museum will be up to our logo’s standard. No problem there.

We want to hear from you! Do you have an idea for a blog post you’d like to see?
Content type(s): Blog posts

Subscribe to The Museum Blog
The Museum Blog

December 22, 2021

New acquisitions–2021 edition

By: David Bergeron


The Bank of Canada Museum is responsible for the National Currency Collection, and part of its mandate is to foster and develop that collection. Despite the challenges of collecting during a pandemic, curators at the Bank of Canada Museum have acquired some unique artifacts—including some that document the pandemic itself.
Content type(s): Blog posts
December 2, 2021

The true value of money

By: Graham Iddon


Photo collage, old bank notes and coins, gold nuggets and a computer component.
What is money—when you really stop to think about it? To understand how money works, and what it ultimately represents, we need to strip it down to its very basic function.
Content type(s): Blog posts Subject(s): Economy Grade level(s): Grade 07 / Secondary 1, Grade 08 / Secondary 2, Grade 09 / Secondary 3, Grade 10 / Secondary 4, Grades 11 and 12 / Secondary 5 and CEGEP
November 16, 2021

The 1911 silver dollar

By: David Bergeron


In front of a set of coins in a case, two coins, one lead, one silver, each with identical wreaths of maple leaves.
The 1911 silver dollar has a history to match its prestige, and it now has a permanent home in the National Currency Collection of the Bank of Canada Museum.
Content type(s): Blog posts
October 21, 2021

Moving mountains

By: Graham Iddon


Collage, bank note details, green, face of middle-aged woman, mountains and large number 20.
The $20 bill of 1969 was the prototype of the Scenes of Canada note series. Yet, as more notes were designed, the theme—and the $20 note itself—would change.
Content type(s): Blog posts
  • « Previous
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 37
  • Next »
Go To Page

30 Bank Street
Ottawa, ON
K1A 0G9, CANADA
613‑782‑8914

  • Things to do

  • Plan your visit
  • Find educational resources
  • Search the Collection
  • Connect with us
  • Things to see

  • Canadian bank notes
  • Exhibitions
  • Blog
  • Videos
  • Things to know

  • Accessibility and special needs
  • Code of conduct
  • COVID-19 protocols
  • Privacy
●●
Bank of Canada Museum

Visit the Bank of Canada web site ›

We use cookies to help us keep improving this website.

Accept and continue